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Here are the new real estate commission rule changes from the proposed NAR Settlement. What do you think? Will these rules help buyers and sellers 😇 Or hurt them 😢Some real estate pros think the NAR settlement is no big deal 🤷♀️ Others are reeling from potential changes 😱. Here are the highlights of what the NAR settlement means for buyers, sellers, and agents 🏠.1. Turn This into a Marketing OpportunityOk, so I asked AI to show me what the average #TopProducer in real estate looks like in states across the country. Admit it: you know an agent who looks just like one of these artificial intelligence models.As a real estate agent, you don't have to limit your social media posts to buyer tips, seller FAQs, and Just Listed. Have a little fun celebrating these #socialmediaholidays in the coming month!Categories
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Category Archives: Blogging and Other Online Income
How to Make Money Blogging About Real Estate
This post was originally published in January of 2018. Here’s is the updated version. How to Make Money Blogging About Real Estate If you’ve read 5 Reasons Every Agent Needs a Strong Real Estate Blog, you already know about the game-changing benefits a blog provides to your real estate business. But there’s one spectacular benefit we haven’t discussed in-depth: how your blog can become …
How to Plan a Year’s Worth of Real Estate Blog I...
This post was originally published in September 2018. Here’s the new and improved version! Coming up with real estate blog ideas and scheduling them isn’t as hard as most people make it out to be. I’ve been a professional real estate blogger for a few years now (you may see me on Inman from time-to-time, but I mostly ghostwrite Realtor® blogs), and today I’m …
How to Create a Lead-Generating Real Estate Content Ca...
Your real estate content calendar is more than just a list of topics for you to blog about. It’s a content strategy to help you generate new leads! Think about this for a second: Every time you publish a blog post, you’re giving Google more content to index. The more quality content Google indexes, the more likely Google is to recommend your site in …
The 8 Best Places to Get Real Estate Stock Photos
Need real estate stock photos for your blog, website, or marketing materials? We’ve got you covered! There are plenty of sites online offering real estate stock photos, and we’ve rounded up 8 of the best. Even better: 4 of those 8 sites offer stock photos for free! Let’s look at those first… Where to Get Real Estate Stock Photos for FREE You can get …
Are You Just Renting Your Real Estate Website?
As a real estate agent, you know the benefits of owning vs. renting. But do you apply that same logic to your website? Are you just renting your real estate website? Many agents I work with are surprised to learn that they don’t actually own their websites. Or maybe they own part of the site (like the blog content), but not the whole site. …
Write Better Content for Your Realtor Blog with These ...
If you’re a Realtor® in today’s market, you need a Realtor blog. And most agents know all about the benefits of having a Realtor blog, but they’re hesitant to start (or maintain!) a blog because they’re “not a writer”. Want to hear a little secret? I’m not much of a writer either. I make a good living blogging about real estate. But it’s not …
How to Create the Perfect Realtor Blog (When You Suck ...
“I’m a Realtor, not a Writer.” This is usually the first response I get from my clients when I tell them they need to start blogging if they want to generate free leads. And they’re right. You didn’t get into real estate to be a blogger. I get that. But… The Google algorithm really wants you to be a writer! The more posts …
Top 10 Examples of Real Estate Blogs Done Right
Real estate blogs are the single most under-utilized marketing method available to real estate agents. According to the NAR, only 11% of Realtors have a blog. And as a professional real estate blogger who’s reviewed hundreds of real estate blogs, I can tell you that most of that 11% are…not great. I see lots of “blogs” that only contain new listing announcements. Lots of …
The 5 Best Affiliate Networks for Realtors®
The 5 Best Affiliate Networks for Realtors® Are you turning your real estate blog into its own independent income stream? If so, you need to take advantage of affiliate marketing! Affiliate marketing is the best way to organically earn money from your blog. No in-your-face ads, no pushing your own products, just useful recommendations to your audience. In this post we’ll talk about: how …
How to Drive Qualified Leads to Your Website
Are you tired of buying leads? Spending a fortune on advertising? And paying for mailers? And cold calling? Or, heaven forbid, door knocking?! Give yourself permission to stop all that! Was it really working that well for you anyway? There are more effective (and less painful!) ways to get qualified leads. In fact, you can funnel qualified leads to your website without doing any …
How to Build Your Real Estate Mailing List
How to Build Your Real Estate Mailing List How big is your real estate mailing list today? Maybe you’re a brand new agent with a list of email addresses for your friends, family, and acquaintances. Maybe you’ve been in the business a while so you also have your previous clients’ addresses. But how do you grow your list beyond that point? How do you …
How do I Publish Ads on My Website?
You know your business needs a solid website with a strong blog to: Improve your SEO for better online visibility Demonstrate your expertise Increase engagement with your clients and prospects and build your email list And while you’re blogging to increase business, you might as well turn your blog into its own entirely separate stream of income, right? We previously discussed 4 key ways …